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Post by account_disabled on Dec 20, 2023 1:55:40 GMT -5
Thus, the concept of marketing as only. List with the main marketing objectives You have probably noticed that marketing has many and varied objectives. For this reason, it is important to separate them into two groups: general objectives and specific objectives. When we talk about general marketing objectives, it is important to consider that these are related to the well-being of the company as a whole. It is possible to find five general objectives: Detection of profitable sectors and segments Verification of new business opportunities for the company is an important general objective. For this to be possible, it is necessary for those responsible Special Data to consider company information such as size, location, competition, etc. Recognize marketing opportunities Understanding what the new demands, needs and desires of customers are is essential so that the company can get ahead and offer the solution before the competition. Ensure the growth of the company in accordance with the reality of the market Maintaining sales growth for an adequate period of time is one of the main objectives of marketing. This increase in sales must be greater in the new period than in the previous stage. Have a good market share Along with this objective is the idea of a good position in the market. That is, the brand covers a good part of it. Obtain benefits or profits for the organization This is the reason why the company exists: to make profits and profits. Thus, all other objectives must generate profits for the business. Now that you have understood what the general objectives of marketing are , it is good that you know the specific objectives. Attracting and retaining new customers.
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